Les projets Ulule food de septembre 2018

Published on September 12, 2018

Dans le cadre du partenariat entre DigitalFoodLab et Ulule, nous dénichons chaque mois les meilleurs projets food en phase de crowdfunding.

ulule

Ce mois-ci, focus sur Petty WellCouz’CoComète et An’KA !


Dog is the new King

La mission de Petty Well ? participer à la bonne santé des chiens sur le long terme.

Alexis, Sacha et Yann planchent sur des recettes saines, réalisées à partir d’ingrédients naturels. Leur première, c’est 50% de poulet pour garantir l’apport en protéines, et 50% de légumes frais, légumineuses et herbes aromatiques.

Petty Well

Le tout est directement livré chez vous chaque mois, et fonctionne sous forme d’abonnement, sans engagement. Il suffit simplement de remplir un petit questionnaire sur votre compagnon à quatre pâtes, pour s’assurer que tous ses besoins nutritionnels soient satisfaits.

Leurs valeurs ? Transparence, plaisir et transmission. C’est d’ailleurs pour rechercher un partenaire de production qui partage ces valeurs qu’ils se lancent dans un tour de France.

Leur objectif ? Développer quatre autres recettes pour la fin de l’année !

Ils vous en disent plus par ici


Roulez jeunesse !

Nils et Quentin, c’est deux cousins déterminés à accomplir un rêve d’enfants en partageant une passion commune : la cuisine.

Leur concept, c’est Couz’Co, un Food Truck où tout sera “FAIT CAMION” :
– des roulés, esthétiques et faciles à déguster n’importe où,
– des accompagnements variés et de saison,
– des desserts gourmands.

Couz'co

Produits frais, partenariats avec les producteurs locaux, emballages écologiques, … ils pensent à tout.

Si vous voulez les aider à combler les papilles parisiennes, rendez-vous juste ici !


Don’t be too sweet

L’ambition de Bénédicte et Amandine : nous proposer des produits (très) gourmands, mais moins sucrés et sans édulcorant.

Le premier produit de la gamme : la pâte à étoiler, avec 33g de sucre contre 56g pour les versions classiques. Une pâte biologique, fabriquée en France, sans huile de palme et avec du cacao et du sucre issus du commerce équitable.

Comète

Les petits prochains : Cookimète, Chocomète et Brownie de l’espace, on a hâte !

Craquez par ici


Green green gold

Démocratiser la consommation d’algues, c’est la mission de Algo à travers leur nouvelle gamme d’An’KA sains & nutritifs. Plus précisément, ils utilisent la spiruline, un des végétaux les plus nutritif de la planète. D’ailleurs, c’est aussi un des végétaux les plus ‘respectueux’ : la spiruline est peu énergivore, elle nécessite peu d’eau et de place pour être cultivée.

Anka

La gamme An’KA, c’est :

  • des barres avec fruits secs, noisettes, chocolat et spiruline,
  • du chocolat, bien fort en chocolat, bio et à la spiruline

Bref, c’est leur façon gourmande de vous procurer des protéines végétales, et ils vous en disent plus par ici

You're in a good company

Join the 60+ clients of Digital FoodLab: leading agrifood companies, retailers, banks, investors, startups, and public organisations.

Use case: project for a global F&B company looking to map its AgTech innovation ecosystem and the best startups to partner with

What we did:

  • Mapping of the AgTech ecosystem: startups, research regulators, and other leading companies.
  • Discussion to select areas to focus on.
  • Analysis of the information to reveal the trends and a model to analyse eventual partners.
  • A workshop to validate the opportunities based on our recommendations.
  • Scouting of relevant partners followed by introductions.

Results:

  • Mapping the different categories of innovations in AgTech that should be considered now to create long-term benefits for the business.
  • Identification of key partners (an incubator and a couple of startups).

Use case: project for a CPG company on the healthy ageing ecosystem

What we did:

  • Education of the board through a couple of workshops to define the perimeter
  • Identification of key opportunities and threats created by long-term evolutions (technologies, business models, behavioural changes).
  • Deep dives on each of the priority categories.
  • Co-construction of a vision on how the company should address these challenges.
  • Identification of partners (startups, incubators, funds) to move forward.

Results:

  • Creating a consensus on which categories to prioritise and how to address them.
  • Implementation of an open innovation strategy through the development of partnerships.

Use case: project for a global CPG company to develop a strategy on the healthy ageing ecosystem

What we do (ongoing mission on a subscription model):

  • Kick-off where we present an overview of the AgriFoodTech ecosystem to select with the client the categories to cover and for each, the level of information required.
  • Monthly newsletter: each month we send a newsletter with the articles that we have gathered ranked by relevance, their summaries, and a layer of analysis.
  • Database: we set up a personalised database that will be filled month after month with the information gathered on the companies identified for the watch.
  • Workshops: twice a year with the client’s innovation team and other “innovation curious” team members, we present an overview of the evolutions, key trends and a dashboard of the topics followed by the watch.

Results:

  • A clear, regular and evolutive tool to follow what is happening in terms of innovation on key topics.
  • A forum (through the workshops) to discuss innovation trends and new opportunities.

Use case: opportunity screening for an ingredient company

What we did:

  • Kick-off to define the perimeter of the ecosystem studied.
  • Mapping of the different trends shaping the innovation ecosystem of the client.
  • Analysis of the trends on DigitalFoodLab’s trend curve and other relevant frameworks.
  • Workshop to discuss DigitalFoodLab’s recommendations on key trends to prioritise

Results:

  • Shared view of the innovation ecosystem for the client with a view of the trends to prioritize.
  • Clear document (personalised trend curve) that can be easily shared internaly to explain the company’s innovation choices and which can be then updated each year.

Use case: scouting for an agriculture coop

What we did:

  • Kick-off to define the perimeter of the client, the goals of the scouting (partnerships) and the criteria on which startups should be evaluated.
  • Set-up scouting: we selected the first batch of 20+ key startups following the criteria of the client.
  • On-going scouting: then we set up a quarterly scouting of about ten startups.
  • For each scouted startup, we created an ID card with key information such as the business and technological maturity, funding, and corporate partnerships. We also added an explanation of why we selected this startup.

Results:

  • An ongoing and evolutive scouting are matching the client's criteria and its capabilities in terms of deal flow.

Use case: working on an acquisition process for a CPG company

What we did:

  • Kick-off to define what the client is seeking, notably in terms of maturity.
  • Workshop with the client based on a mapping of the different innovation ecosystems adjacent to its activities to select some priorities and discuss inspiring examples of startup acquisition stories.
  • Identification of 20+ targets.
  • Workshop to select the most relevant to engage with.
  • DigitalFoodLab worked as a sparing partner during the acquisition process, notably to help design how the acquired startup could be integrated into the overall company’s strategy.

Results:

  • Different results from traditional M&A processes with a focus on the client’s innovation strategy.
  • Identification of a good match for an acquisition.

Use case: market due diligence on sugar alternatives

What we did:

  • Kick-off with the client to discuss its interest on this category, its expectations and existing level of information (notably on the target company).
  • Mapping of the ecosystem to analyse the different existing alternatives and technologies to compare them.
  • Interview (calls) with relevant startups made by our internal biotechnology expert.
  • Recommendation on whether to invest or not.

Results:

  • Clear view of the ecosystem and of the reasons to believe (or not) in each sub-category.
  • Enforceable recommendations based on facts and expertise.