12 FoodTech news to know this week (2025 – week #3)

Startup news and deals

🇺🇸 🤖 Serve Robotics, a US startup, raised $80M to scale its sidewalk delivery robots. It plans to deploy 2,000 robots in the streets of Los Angelis and otherUS  cities.

🇮🇳🚜 MoonRider, an India-based startup, raised $2.2M to develop electric tractors for sustainable farming.

🇺🇸🌱 Plenty, a US startup, once a leader in the vertical farming space, is in talks to raise funds at a valuation cut for more than 90% from its peak. The consolidation in this space, which is largely done in Europe, is still underway in the US (which was less affected by the energy crisis that made it more violent in the old continent).

🇺🇸🍖 Sundial Foods, a US startup backed by Nestlé developing an innovative technology to create tastier plant-based food products with a short list of ingredients, closes down and sells its intellectual property after financial difficulties. While there is a huge space for disruptive innovation in plant-based, price and scale are now the main keywords to thrive.

🇺🇸🧪 Biosphere, a US startup, raised $8.8M for a new type of bioreactor that can be sterilised with UV light rather than steam, resulting in reduced costs for the production of bioproducts.

🇺🇸🌾 Inari, a US startup, raised $144M for its seed technology that improves crop resilience and yields by leveraging gene-editing techniques.

🇮🇱 🌿 Fermata, an Israeli startup, raised $10M for its computer vision technology for detecting plant diseases and pests in plants.

🇫🇷 🚜 Sencrop, a French startup developing weather and irrigation sensors for agriculture, was acquired by Isagri, a leading precision agriculture company. Sencrop is among the 30 startups that we selected a month ago as part of our France FoodTech 30 as the most promising startups.

Regulation & public support

🇺🇸 🍔 Beyond Meat, a leading plant-based meat alternative startup, released its lifecycle assessment (LCA) for its Beyond Steak product with 84% less greenhouse gas emissions, 93% less water consumption, 88% less land use, and 65% less non-renewable energy use.

🇫🇷🥛 Bon Vivant, a French precision fermentation startup, received a self-affirmed GRAS status in the US, enabling it to commercialise its whey protein.

Industry new & trends

🪔 A new study on the ketogenic diet (high fat, high protein, low carbs) shows how it alter the metabolism, potentially supporting brain health and reducing inflammation. The study, and others following, could reinforce the already strong growth of the category.

💉 GLP-1 drugs have a strong impact on food sales: a study shows that there is a 6% grocery spending cut. The decline is progressive and then it stabilises about 12 months after the start of the treatment. Further data will be needed to better understand if this is only a decline in volumes or if it is also a shift in what is consumed.

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Use case: project for a global F&B company looking to map its AgTech innovation ecosystem and the best startups to partner with

What we did:

  • Mapping of the AgTech ecosystem: startups, research regulators, and other leading companies.
  • Discussion to select areas to focus on.
  • Analysis of the information to reveal the trends and a model to analyse eventual partners.
  • A workshop to validate the opportunities based on our recommendations.
  • Scouting of relevant partners followed by introductions.

Results:

  • Mapping the different categories of innovations in AgTech that should be considered now to create long-term benefits for the business.
  • Identification of key partners (an incubator and a couple of startups).

Use case: project for a CPG company on the healthy ageing ecosystem

What we did:

  • Education of the board through a couple of workshops to define the perimeter
  • Identification of key opportunities and threats created by long-term evolutions (technologies, business models, behavioural changes).
  • Deep dives on each of the priority categories.
  • Co-construction of a vision on how the company should address these challenges.
  • Identification of partners (startups, incubators, funds) to move forward.

Results:

  • Creating a consensus on which categories to prioritise and how to address them.
  • Implementation of an open innovation strategy through the development of partnerships.

Use case: project for a global CPG company to develop a strategy on the healthy ageing ecosystem

What we do (ongoing mission on a subscription model):

  • Kick-off where we present an overview of the AgriFoodTech ecosystem to select with the client the categories to cover and for each, the level of information required.
  • Monthly newsletter: each month we send a newsletter with the articles that we have gathered ranked by relevance, their summaries, and a layer of analysis.
  • Database: we set up a personalised database that will be filled month after month with the information gathered on the companies identified for the watch.
  • Workshops: twice a year with the client’s innovation team and other “innovation curious” team members, we present an overview of the evolutions, key trends and a dashboard of the topics followed by the watch.

Results:

  • A clear, regular and evolutive tool to follow what is happening in terms of innovation on key topics.
  • A forum (through the workshops) to discuss innovation trends and new opportunities.

Use case: opportunity screening for an ingredient company

What we did:

  • Kick-off to define the perimeter of the ecosystem studied.
  • Mapping of the different trends shaping the innovation ecosystem of the client.
  • Analysis of the trends on DigitalFoodLab’s trend curve and other relevant frameworks.
  • Workshop to discuss DigitalFoodLab’s recommendations on key trends to prioritise

Results:

  • Shared view of the innovation ecosystem for the client with a view of the trends to prioritize.
  • Clear document (personalised trend curve) that can be easily shared internaly to explain the company’s innovation choices and which can be then updated each year.

Use case: scouting for an agriculture coop

What we did:

  • Kick-off to define the perimeter of the client, the goals of the scouting (partnerships) and the criteria on which startups should be evaluated.
  • Set-up scouting: we selected the first batch of 20+ key startups following the criteria of the client.
  • On-going scouting: then we set up a quarterly scouting of about ten startups.
  • For each scouted startup, we created an ID card with key information such as the business and technological maturity, funding, and corporate partnerships. We also added an explanation of why we selected this startup.

Results:

  • An ongoing and evolutive scouting are matching the client's criteria and its capabilities in terms of deal flow.

Use case: working on an acquisition process for a CPG company

What we did:

  • Kick-off to define what the client is seeking, notably in terms of maturity.
  • Workshop with the client based on a mapping of the different innovation ecosystems adjacent to its activities to select some priorities and discuss inspiring examples of startup acquisition stories.
  • Identification of 20+ targets.
  • Workshop to select the most relevant to engage with.
  • DigitalFoodLab worked as a sparing partner during the acquisition process, notably to help design how the acquired startup could be integrated into the overall company’s strategy.

Results:

  • Different results from traditional M&A processes with a focus on the client’s innovation strategy.
  • Identification of a good match for an acquisition.

Use case: market due diligence on sugar alternatives

What we did:

  • Kick-off with the client to discuss its interest on this category, its expectations and existing level of information (notably on the target company).
  • Mapping of the ecosystem to analyse the different existing alternatives and technologies to compare them.
  • Interview (calls) with relevant startups made by our internal biotechnology expert.
  • Recommendation on whether to invest or not.

Results:

  • Clear view of the ecosystem and of the reasons to believe (or not) in each sub-category.
  • Enforceable recommendations based on facts and expertise.