Summary

When it comes to food quality and freshness, we are used to rely on the best before date, believing that food that lasts longer should be fresher. But technically the best before date has no direct connection with product freshness, it only states the end of the producer’s liability; nothing more, nothing less.
To provide food retailers a better insight into the quality and freshness of their product, Tsenso offers the FreshCloud: a secure and confidential storage solution for on food data for all players along the food supply chain. The cloud analytics build the link between the logistic events and the quality assurance action and make the hidden quality costs of the supply chain visible. One of our KPI, the FreshIndex asses the microbiological spoilage of food based on true measured data and gives quantitative insight into food quality and freshness, down to the individual product unit. The FreshIndex can prove to consumers in an intuitive way that a given product is of excellent quality and for how long it will really last. Currently the FreshIndex is limited to meat and fish product. An extension to fruits and vegetagles is in examination.
By giving QA responsibles a easy to understand tool for freshness assessment, they can focus their work on the important issues. We believe that the FreshIndex can significantly reduce food waste within the industry and on the longer run also in consumer households.
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