Our friends at Startup Palace, a French startup accelerator, released a mapping of European initiatives in the healthy ageing ecosystem (which is certainly the hottest FoodTech topic of decarbonisation).
It completes well the mapping we recently released on glucose management (as glucose, and more broadly weight-management is a key topic of the relationship between food and health).
It illustrates how big the topic is and the challenges it addresses, notably:
- Is it possible build a digital service that connects to “real-world” products?
- How to address the general population, with its concerns for longevity and healthy aging, with a meaningful value proposition (backed by science) without being perceived as medical nutrition?
In my opinion, finding answers to both questions is currently one of the best way emerging brands and leading ingredient and CPG companies have to create opportunities.
Also, this week, I’d like to point out to three news (more below):
- A startup raised $1.4M for a technology to transform insects into bioreactors. It’s like precision fermentation (producing dairy proteins for example)… but with genetically edited bugs.
- Alphabet is winding down its agriculture venture
- $50M raised for a non-alcoholic beer
